Superdrug 60th Anniversary

Superdrug Presents made an incredible return this year, and it was an unforgettable experience. As someone who attended, I can wholeheartedly say it was worth every moment.

From the moment you step into the venue, you’re greeted with the energy and vibrancy that only a Superdrug event could bring. The array of over 50+ beauty and health brands was astounding. Names like E.L.F., Schwarzkopf LIVE, Jean Paul Gaultier, and Rimmel set the stage for an engaging and diverse showcase. It’s a beauty lover's paradise, with opportunities to test brand-new products and gain insight into the latest trends.

The interactive masterclasses were a highlight for me. Hosted by industry experts, these sessions offered valuable tips and tricks to elevate your beauty routine. Whether you’re a pro or a novice, there was something for everyone to learn.

What truly elevated the experience was the range of FREE professional treatments at The Beauty Studio. The services included eyebrow threading, manicures, piercings, and makeovers from Studio LDN—each one delivered by skilled professionals. It felt like being pampered in the heart of a bustling beauty haven.

One of the standout features was the access to healthcare advice from Superdrug’s experts. Their knowledge on vitamins, supplements, and general wellness added a meaningful layer to the event, making it not just about beauty but also about feeling your best.

As someone who enjoys gaming, the event catered to my competitive side, too! The fun challenges and prizes meant I walked away with even more goodies to enjoy. Plus, the TikTok-worthy unboxing goodie bag, valued at over £250, was the cherry on top—packed with premium samples and products.

For foodies, the selection of London-based traders, including Crosstown Doughnuts and Blondies Kitchen, was delightful. With treats and beverages from Bubblelogy and Mixtons, the event made sure you didn’t go hungry while exploring the offerings.

Final Thoughts

Visiting the Paradox Museum in London was like diving into a world where reality is turned upside down and anything seems possible. It’s a place that sparks joy, curiosity, and laughter—a refreshing escape from the ordinary. Whether you’re a local or just visiting London, add the Paradox Museum to your itinerary. It’s an experience you won’t soon forget.

Buy tickets here and you will receive £5 to spend on fever